A stupid, cowardly, or naive person who acts without thinking. In Mexico, it's a serious insult; in Argentina it's used so casually between friends it barely registers as offensive — context is everything.

To overcome emotional traumas or wounds through inner work. The wellness culture has turned this word into a movement.

A viral TikTok phrase in Spanish that introduces an exaggerated or absurd situation with total humor. It was born from imitation videos.

To catch on, become popular, or succeed widely. When something pega, it resonates with the public and spreads — a song, a business idea, a phrase — and suddenly everyone wants a piece of it.