Things went really badly for them — they faced the full consequences of something without escape. When someone 'fue como en feria,' they got every bit of punishment they had coming and then some.

In Spanish-speaking cultures, to play hard to get — pretending you don't want something in order to be asked multiple times. The social game of withholding consent until sufficiently pursued.

To convert content or an audience into money. The dream of every content creator and the goal of every digital brand.

Someone who doesn't care or is indifferent to something. In Spain, it describes someone who has no opinion or has given up worrying.