The life of the party — someone who lives for festivals, music, and dancing and would never miss a chance to celebrate. Across Colombia, Venezuela, Mexico, and beyond, the parrandero is the friend who arrives last at work and first at every party, drinks in hand.

To have a great time, enjoy the moment, and make the most out of a social plan or event. It's the ultimate goal of any social gathering, where people aim to relax, have fun, and create unforgettable memories.

A person born or raised in the llanos, the vast plains stretching across Venezuela and Colombia. The llanero is hardworking, resilient, on horseback, with a unique bond to the wide open land.

Shaved ice drenched in colorful, tropical-flavored syrups. In Colombia and Venezuela the raspao is the heat's antidote: small, cheap, and available on every corner when the sun gets serious.