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/Sounds like "BLOH" (as in "blow") + "keh" (as in "kept")/

Meaning

Chicano Spanglish for the city block or neighborhood block, from English "block." "The people from the bloque" are the folks you grew up with; your bloque is your identity and turf.

Examples

I've lived on this bloque my whole life - I'm not moving.

We went out to walk around the bloque and see what's up.

Regional synonyms

To make internet content spread massively across social media until millions of people see it. When something goes viral, it takes on a life of its own and there's no stopping it.