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/Sounds like "ehn" (as in "egg") + "koom" (as in "cool") + "BAHR" (as in "bar")/

Meaning

To elevate someone to a position of power or prestige, usually through connections or influence. In Colombia it describes the act of using your network to boost another person's career or status.

Examples

He lifted him up in the company and now that guy owes his entire career to him.

People put you up there and over time you forgot where you came from.

Regional synonyms
Bandera de Argentina
Bandera de Chile
Bandera de Ecuador
Bandera de España
Bandera de Uruguay
Bandera de Venezuela
Enchufar

To be caught between a rock and a hard place, stuck in a situation where every option leads to a bad outcome. A medieval expression rooted in sword dueling, where stepping back against a wall is just as deadly as facing the blade head-on.