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/Sounds like "peh" (as in "pet") + "TAHR" (as in "tar") + "loh" (as in "loan")/

Meaning

To absolutely crush it, blow up, or achieve massive success in Spain. When something peta, it explodes in popularity or performance beyond all expectations: a song on Spotify, a pitch, a look, or any moment that simply goes off.

Examples

His new single is killing it on Spotify right now.

She absolutely crushed the presentation, everyone was blown away.

Word family

In Colombia, smuggled goods or merchandise of questionable origin that entered the country without going through customs or paying taxes. A matute deal is profitable for those who know the border routes, and the word can also describe anything sketchy or off the books.