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/Sounds like "pee" (as in "pea") + "chee" (as in "cheek") + "KAH" (as in "car") + "tah" (as in "tar")/

Meaning

Something cheap, low-quality, tacky, and clearly not worth the money. In Argentina, pichicata describes anything that's obviously bargain-bin material and falls apart on first use.

Examples

Those shoes are so cheap, they fell apart in a week.

Don't buy that knockoff, it's terrible quality.

Word family

An affectionate way to refer to your dad or partner in Argentina, Mexico, and other Latin countries. Calling someone "mi viejo" sounds like you're saying they're ancient, but it's actually pure love and endearment.