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/Sounds like "ehn" (as in "egg") + "koo" (as in "cool") + "LAH" (as in "lava") + "doh" (as in "door")/

Meaning

Completely obsessed with someone, head over heels to the point of not being able to think about anything else. In Colombia and Argentina this goes beyond a simple crush: you are fully consumed by that person and can't get out.

Examples

He is totally obsessed with that girl, he has talked about nothing else for weeks.

Don't get so hooked already, you just met her and you're already like this.

Word family
Regional synonyms

To look like it's higher quality, more expensive, or fancier than it really is. When something 'da el gatazo' it looks good at first glance and fools the eye, even if up close it's cheap.