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/Sounds like the English word "simp" + "eh" (as in "egg") + "AHR" (as in "art")/

Meaning

To go way overboard trying to impress or please someone who doesn't return your feelings, basically being a simp in Spanish. Borrowed from the English internet slang 'simp,' it spread across Latin American and Spanish social media to describe someone who bends over backwards for a person who couldn't care less about them.

Examples

Stop simping over her, she doesn't even notice you.

He sent her flowers three times and she didn't even reply, he's simping so hard.

Word family

A crushing victory in soccer by a wide goal margin that leaves the losing team completely humiliated. A goleada is not just winning, it is a full display of dominance on the field, the kind of result that haunts a team in memes and highlights for weeks across all of Latin America and Spain.