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/Sounds like "ow" (as in "cow") + "DYEHN" + "syah"/

Meaning

The followers or viewers of a content creator: the community that watches and supports them. Used widely across Spanish-speaking social media culture.

Examples

Her audience grew 300% in three months.

You always have to listen to what the audience is asking for.

Regional synonyms

A historically pejorative term in Chicano vocabulary referring to an undocumented person who swam across the Rio Grande to enter the United States. It literally means "wet" because they came out of the water. The word carried stigma for decades, but in Chicano communities it has been reclaimed with pride: "soy mojado y qué" is a common line in corridos and Chicano rap. Use with care: context changes everything.