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/Sounds like the English word "larp" + "eh" (as in "egg") + "AHR" (as in "art")/

Meaning

To fake a persona or lifestyle online as if it were real, playing a character for clout. Borrowed from LARP (live-action role-play) and applied to social media posturing.

Examples

That guy larps as a millionaire but lives with his parents.

Stop larpeando, everyone knows it is not true.

Regional synonyms

In Cuba and the Dominican Republic, to rummage through someone else's belongings or snoop around where you do not belong. Describes the person who cannot respect privacy and goes poking through other people's stuff without permission.